Hype Unit – Indie Band Profile

Hype Unit

Location: Plymouth Meeting, PA

Genre: Hard Rock

Members: Ryan Smith (vocals & guitar), Brian Chmielewski (guitar), Matt Alderfer (bass), and Keven Koniewicz (drums)

Started: Early 1999

Influences: Guns N’ Roses, Stone Temple Pilots, Metallica, Korn, Velvet Revolver, Cky

Available Online: Epitome of Pain (2004), Worthless (2004), and My Mistakes (2004)


Comments: I have to admit – this isn’t my usual cup of tea. I was more than skeptical when an acquaintance passed their name along to me. But, I checked them out anyway. I liked them. I listened to them again. I liked them more. I listened to another track. I liked them more. I . . . well, you get the idea. Anyway, they’ve made it into my regular rotation, and it looks like they’ll be staying put too.

… (In reference to the February 18th Tsunami benefit concert at Kate’s Kafe) –

Of the four bands participating in the February 18th Benefit Show at Kate’s Kafe, Hype Unit made the longest trip to be a part of the event. These guys trekked up to Phillipsburg, NJ from Plymouth Meeting, and had several fans in tow making the trip for them. Although we didn’t have a huge crowd for the event, these boys definitely got a worthwhile reaction.

Although the members of Hype Unit had a more subdued stage presence than others that night, I can’t say they had less energy. Their energy came through their music more than their body language, and a subdued sort of strength really works for these guys.

Jenn Mattern is a professional writer and PR consultant, formerly specializing in music PR for indie artists. She owns 3 Beat Media, the parent company of AudioXposure. While AudioXposure is retired, you can still find Jenn at her other web properties including All Freelance Writing, Freelance Writing Pros, and NakedPR.

Leave a Reply

Your email address will not be published. Required fields are marked *